Tone It Down Brightening Purple Conditioner Bar

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  • For blonde, white & grey hair
  • Brightens & tones hair
  • Keeps yellow tones at bay
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Product Description

Ethique Tone It Down Brightening Purple Conditioner Bar is a vegan conditioner bar for blonde, white and grey hair to brighten and keep any yellow tones at bay.

Formulated with organic, virgin, fair trade cocoa butter along with a host of other ingredients like jasmine oil for nourishment. Brightening purple pigments and a dash of beetroot powder give this solid conditioner toning superpowers, while the addition of cocoa butter and babassu oil nourish and add lightweight shine.

This conditioner bar weighs 60g and gives the same amount of washes equivalent to 5 bottles of liquid conditioner.

  • 100% soap-free, pH balanced and safe for colour treated hair.
  • Packaged in a recyclable and compostable cardboard box.
  • Sustainable and palm oil-free.
  • Certified cruelty-free and vegan.
  • Made in New Zealand.
  • After shampooing, slide the bar over the ends of your hair.
  • Put the bar down and massage conditioner into hair.
  • Leave for 1-2 minutes, then rinse.
  • Always keep your bar dry after use to optimise number of washes.
  • For external use only. Patch test before use.

Sodium cocoyl isethionate,

Stearic acid,

Sodium cocoyl glycinate,


Theobroma cacao (cocoa) seed butter,

Orbignya oleifera (babassu) seed oil,

Behentrimonium methosulfate,


Brassica alcohol,

Sodium isethionate,

Lactic acid,


Guar hydroxypropyltrimonium chloride,


Benzyl alcohol,

Sodium chloride,

Aqua (water),

Dehydroacetic acid,

Jasminum officinale (jasmine) oil,

Beta vulgaris (beet) root powder,


CI 77891,

CI 77491,

CI 77007.*

*Component of essential oils.

^Natural fragrance.

Ethique is certified palm-free. All ingredients are derived from non-palm sources such as rice bran or coconut oils.

Tone It Down Brightening Purple Conditioner Bar