Date Posted:20 November 2016
As the temperature rises, so do the demands we place on our makeup - hydrate, nourish, add a healthy glow, cover oily spots … and most of all, stay put! Keeping your complexion fresh and flawless all day is a priority so it’s time to call on primer.
Do you really need to prime? In a word – YES. Summer is all about effortless glam. When you want your makeup to face up to a day at work and Friday night drinks, or you want to perfect your complexion after Friday night drinks, primer is your best friend. And now there’s a new weapon to add to your summer beauty bag – La Mav’s Organic Bio Active Primer.
When summer hits, it’s common to go for the less-is-more approach – you don’t want anything clogging your pores or melting off your skin. Choosing the right base, however, is the easiest way to transform your makeup application and achieve complexion perfection that lasts all day long. A well-formulated primer allows foundation to blend smoothly and set into the skin, which increases makeup longevity through hot summer days, helping you look fresh and beautiful, regardless of what the thermometer is showing.
La Mav’s Organic Bio-Active Primer creates the perfect canvas by evening the skin tone, blurring imperfections and fine lines, reducing redness and minimising enlarged pores. The Bio-Active Primer replenishes skin’s lipid barrier and restores moisture levels, for a natural dewy finish that makes the skin glow with health.
Thanks to its revolutionary formula, La Mav’s Primer locks everything in place and prevents makeup from melting or caking. Apart from helping your makeup stay put, the Bio-Active Primer nourishes the skin, with a rich cocktail of antioxidants and potent skin-loving plant extracts. With an incredibly light texture that immediately hydrates for a plumper and more radiant appearance, this little powerhouse also mattifies the skin, keep unwanted shine at bay without losing your natural radiance. An absolute must-have for your summer makeup bag!
Shop La Mav and Shop All Primers.
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